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Director of Channel Marketing
We are looking for a talented individual with channel marketing and ERP software experience to drive sales through a large and growing channel of value added resellers (VARs) and independent software vendors (ISVs). The ideal candidate will be able to build programs which motivate resellers to reach mid-sized business customers in their specific vertical market and geographical areas.
Core Responsibilities
- Manage channel marketing programs
- Work with channel sales managers to develop new programs and engage partners
- Communicate with partners through webinars, meetings, email, and social media
- Develop marketing materials and collateral to support partners sales and marketing activities
- Develop marketing materials and collateral to support channel sales managers recruitment activities
- Maintain awareness of competitive products and partner offerings
- Represent Acumatica at trade shows and events
Required Skills and Talents
- Experience with ERP or accounting software
- Four-year college degree from a top school
- Minimum 3 years of channel marketing experience at a successful software company
- Understanding of traditional marketing and online marketing methods
- Demonstrated success and initiative in previous jobs
- Portfolio of materials created to support channel marketing efforts
Location and Travel
- Washington, DC area (preferred)
- Some travel required
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