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Second Phase Ecommerce and PIM Solutions

Second Phase, A Billtrust Solution

Second Phase Acumatica-based eCommerce solutions handle all the complexities of B2B while delivering the ease-of-use of B2C buying. Partnering with Second Phase means that your business will receive a unique, differentiated webstore with all the essentials you need to grow your business including seamless integration with the Acumatica ERP, state-of-the-art product information management (PIM), and AWS cloud-based technology for optimal speed, availability, security, and scalability.

Our webstores are designed for distributors and manufacturers to:

Make life easier for your customers
Improve your business efficiency
Retain and build your brand equity with customized design and feature development
Compete with the mega online retailers now and into the future
Win new business
Achieve your business objectives with a true partner that listens to your needs

‘Plug in’ eCommerce platforms do not handle the B2B capabilities that your buyers have come to expect. The Second Phase PIM is at the core of our technology and it drives intelligent search, navigation, engagement, and SEO. It is a ‘one-stop’ data hub to manage and update an unlimited number of SKUs and product data from all sources; it deduplicates and normalizes attribute data for ecommerce; provides automatically personalized merchandising based on behavior and/or ERP data, and supports multiple storefronts per the main webstore. Our SAAS offering comes with unparalleled and ongoing support, project management, training, a Knowledge Base, a dedicated Client Success Manager, quarterly business reviews, and tools to help you boost internal/external adoption.

Acumatica Certified Application
2019 R2
Connected with Acumatica
Customer Reviews:

Key features

  • Seamlessly integrated with Acumatica and 3rd party data and existing order processes

  • Custom Web Design

  • Superior time-to-market

  • Ease of use

  • Mobile responsive and accessible on any device

  • Online ordering including quick buy and project procurement

  • Pay Balances Online

  • Multiple storefronts

  • Order tracking

  • 24/7 inventory and customized pricing

  • Punchout

  • Returns processing

  • Product configurator

  • Custom Shipping Tools & Auto calculator

  • Automatic Merchandising based on artificial intelligence

  • Digital Asset Management

  • Customer Chat, Email, Call support

  • Product Reviews

  • Remote Sales and Account Management

  • Data Analytics and Dashboard

  • Turn Key Solution: Configuration is done for you

Benefits for Your Business

Benefits for Your Business

About Second Phase, A Billtrust Solution

Second Phase, a Billtrust Solution, provides Acumatica-based distributors and manufacturers with everything you need to sell online and compete with large-scale wholesalers. With more than 16 years of wholesale B2B experience, a partnership with Second Phase means unsurpassed and ongoing support including project management, a dedicated Client Success Manager, and quarterly business reviews. We focus on partnering with you to provide differentiated B2B/B2C eCommerce, a robust PIM, product content, superior ordering, procurement, shipping and account management, dynamic and drill down product searches, and 24/7 inventory visibility and custom pricing.


Datasheet 1
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Customer Reviews

Clawson, Alec
Kimball Electronics
July 16th, 2020
Easy solution to implement and monitor.

PROS: This solution will communicate with Acumatica seamlessly. Utilizing the Second Phase solution, we are able to host two different webstores, that pull inventory from the same Acumatica instance. We run an appliance parts distribution company, as well as an electronic component distribution company. These needed to be hosted on two different webstores, as there is almost zero customer crossover between the two divisions. Second Phase was able to help facilitate this and we can continue to add new webstores to the solution as needed.

CONS: There are still a handful of issues that we are trying to get resolved. The biggest of which we have been told could take 12 - 18 months for a solution. Second Phase does not have the ability to push a customer’s credit card information into Acumatica. They don't have the appropriate encryption certifications. So, this means that we collect credit card payments using a merchant service account and then manually apply each transaction to the appropriate invoice. We would prefer that the credit card info syncs into Acumatica and gets charged using the native Acumatica processes, thus creating and closing payments automatically.

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