Marikina Food Corp. (Hobe)

Marikina evaluated several leading ERP systems before settling on Acumatica Cloud ERP, which was introduced by Marikina’s long-time technology partner Vantage Consulting and Solutions Inc.

“We had a trust factor with Vantage, and Acumatica’s unique pricing model had a big impact on our decision,” says Ordonez.

Acumatica’s unlimited user pricing model allows Marikina Food to add employees as they grow without adding costly per-seat license fees, he says.

Marikina Food now has real-time information for strategic planning and decision-making, improving the company’s positioning against established competitors in key market segments. Among the many insights gained from Acumatica were ways to strengthen pricing to gain market share while maintaining sales margins and expanding into new international markets. In addition, manual data entry was reduced significantly through automation resulting in efficiency gains throughout the organization.

Single Version of Truth Increases Confidence

Most importantly, Acumatica provided a single version of the truth that Marikina Food executives can rely on because the data is accurate, complete, and up-to-date.

“We use Acumatica to make sure everything is accurate – from orders to inventory and invoices to payables,” says Ordonez. “Acumatica provides accurate inventory, which means we can reorder some items and operate just-in-time to maintain necessary inventory levels for everything else.”

Having real-time data empowers executives to make informed decisions faster. “We used to wait seven days for the information to come in. With Acumatica, we have it in two days or less. This allows us to make decisions at a faster rate and stay ahead of the competition,” he adds.

Focus Shifts to Insightful Reports

When the finance team doesn’t have to check or constantly verify data accuracy, they can produce meaningful and actionable reports. As a result, accounts receivable and payables are current, resulting in better cash management and faster approvals.

The team saved an incredible amount of time through automation and connected workflows throughout the Acumatica application. For example, sales are posted automatically and flow naturally through the system. Previously, orders would be faxed or emailed, and then someone had to enter them manually into the previous system. “With Acumatica, everything is integrated,” Ordonez says.

“Acumatica’s clean, user-friendly, role-based design and powerful approval level configuration improve employee efficiency with actionable reports and inquiries available on interactive dashboards,” he adds.

Data Insights Help Marikina Remain Competitive

Marikina Food’s sales team could not view sales data in the previous system. With Acumatica Cloud ERP, executives and users alike have full access to see where the company stands at any given time. “We can now see which items need to be discontinued, if there is a problem with costs, and do a deep dive by product, by region, by salesperson, and product category,” Ordonez says. “Our decision-making is much better.”

Executives say investing in Acumatica has made the company a more efficient manufacturer. It has also reduced the factory’s downtime and prepared them for continued growth to provide additional jobs at their facility.

“Demand for our noodles and snacks is rapidly expanding. Now we can handle the growth more efficiently with Acumatica,” Ordonez says.